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Navigating the Complexities of Healthcare: Broker Insights and Innovations

Sarah Kostichka • January 11, 2026

Navigating the Complexities of Healthcare: Broker Insights and Innovations

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The role of healthcare brokers has evolved dramatically in recent years. Once viewed primarily as intermediaries connecting employers with insurance carriers, brokers now serve as strategic advisors, data analysts, and technology partners. The healthcare landscape is growing increasingly complex with rising costs, expanding compliance requirements, and new digital tools. Because of this, brokers are redefining how organizations manage and deliver employee health benefits.

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